Video in the time of Covid-19

Part of our series on “Marketing in the time of Covid”. Over the last several years, video has played an outsized role in most marketing teams’ arsenal. Clearly not a fad, and whether brought about by the explosion of YouTube, Vimeo and the ubiquity of high-quality video cameras (aka your smartphone), or just by shortening […]

10 changes after Covid-19

My thoughts on 10 ways (in no particular order) the world will be different after Covid-19. Business travel will decline dramatically and stay down. People have figured out that much of white-collar work can be done without meeting in person, and will choose that option going forward. Personal/leisure travel will rebound. You can’t really Zoom […]

DesignFAILS

CALLING ALL DESIGNERS! Here’s something fun, but important. As we know, Design is much more detail oriented than it may seem to some, and a lot of thought goes into the execution… …Usually. When designing something – anything really – it’s always important to try to imagine it from different viewpoints and situations, or you […]

Whither, digital marketing?

Just a few years ago, as digital marketing became all the rage, Nayamode went through one of our many metamorphoses and became a “Digital Agency”. This likely meant different things to different people, but our emphasis was on all things digital, or at least, online. From creating great websites, apps, and tools, to of course […]